“The digitalization of the entire chain from ordering to delivery has significantly increased the table turnover rate during peak periods.”
The Chinese fast food industry is facing multiple pressures such as fast food delivery, multiple SKUs, and high labor costs. The traditional checkout method is prone to queues during the afternoon and evening peaks, and the information in the back kitchen and the front desk are out of sync, resulting in frequent wrong orders and missed orders. The business data of each store is scattered, making it difficult for the headquarters to grasp business dynamics in real time.
In response to these pain points, we provide an integrated digital store solution for fast food chains: the front desk supports QR code ordering, self-service checkout and aggregated payment, and the kitchen uses the smart kitchen display (KDS) to order meals to reduce communication costs; the headquarters backend summarizes the sales, inventory and membership data of each store in real time to achieve unified procurement and distribution.
After the implementation of this program, the average ordering time of cooperative brands has been shortened by 40%, the efficiency of dining in the kitchen has been improved by about 30%, the inventory turnover days have been reduced, and the member repurchase rate has also increased significantly. Digitalization not only alleviates peak pressure, but also provides a replicable basis for large-scale expansion.
