“Thousands of stores have one product, and membership is integrated to make the snack business more efficient.”

Snack mass-market stores have thousands of SKUs and dense price ranges, and consumers are sensitive to cost-effectiveness. The traditional management method makes it difficult to control the inventory of each store in real time. Best-selling products are out of stock and slow-selling products are overstocked. Members are scattered in various stores and lack a unified private domain operation method.

We provide snack chains with an integrated system covering procurement, warehousing, store sales and membership marketing: prices and promotions are set uniformly at the headquarters, and stores have real-time inventory synchronization; through corporate WeChat and mini-program malls, offline customer flow is converted into online members, enabling group buying, flash sales, points redemption and other games.

After going online, the headquarters can see the sales and inventory dynamics of each store in real time, making replenishment more accurate; member activity has increased, and the proportion of online orders has increased. The standardized system has also accelerated franchise expansion, and the opening cycle of new stores has been significantly shortened.

案例实景